Monday, May 18, 2009
Sunday, May 17, 2009
Shortly after H&S launched their Shock & Awe Campaign back at the end of March, we received a bunch of emails from people urging us not to give up. This stupid Bozo Project had really resonated with folks. I think it was clear that we were the little guys in this battle so no one wanted to see us quit or be squashed. Matt and I weren’t sure what our next move was going to be – or if there was going to be one – but I started to do some field research. How could we retaliate if we chose to? Would we need a cache of Bozos? If so, where the hell were they going to come from and more importantly, who was going to pay for it? Thus far, all Bozo Project-related expenses were paid out of pocket (by me). Although the Bozo Project was based inside my office and our company (VideoHelper) was more than tolerating Matt’s and my clear display of mental illness, I couldn’t very well expect them to foot the bill.
Enter: the Vermont Country Store. I had purchased Bozos 4 & 5 through them (www.vermontcountrystore.com) and figured they were worth a shot in asking for any kind of discount and/or free Bozos to support our project. Two other companies had flatly refused. One offered me an exceptionally generous “5% discount” which by my calculations equaled a pile of diarrhea. I emailed The Vermont Country Store’s customer service department, explained the situation, sent some of the media coverage links and asked for their support.
I promptly received a nice rejection email. Oh well. I took it as a sign to forget it. I think they thought it was some kind of scam. But then…two days later I received a voicemail from a bigwig at the Vermont Country Store telling me that they’d received my email and would like to help. I was kind of skeptical at that point and didn’t return the call. So they called again. This time it was their PR firm. I thought it was a joke. But the Vermont Country Store was dead serious about supporting a counter-attack. And they had ideas. Crazy ideas. Ideas involving a live clown army and a fleet of yellow cabs. Yikes.
They were willing to back anything we wanted.
They had promised the Bozo Project any Bozos they had in stock. And they delivered. Unprompted, they FedEx'd us over 40 Bozos the next day. WITH NO STRINGS ATTACHED! Before we even had a plan in place! They basically told us they loved the project and wanted to help in any way they could. And that was it. They asked for nothing in return except to be kept abreast of the situation. How insane is that?
So now I had a giant pile of Bozos on my office floor with no plan as to what do to next. So they sat there for a few weeks while we mulled over our next move. People offered us suggestions for counter-attacks but most of them were either mean-spirited or too “pranky” for our tastes. And too many people suggested we use live Bozos. Eeek. For us, the Bozo Project was simply a visual display of communication between two companies high above 21st Street, based on inflatable Bozo the Clowns and didn’t involve humiliating anyone (except ourselves).
And then, unprompted, the Vermont Country Store sent MORE BOZOS. I think we now had around 48? 50?.
Friends, let me ask you this before we take one more breath together: Are you even familiar with the genius that is The Vermont Country Store? Because if not, welcome to your new obsession! A family-owned business since 1946, they are “The Purveyors of the Practical and Hard-to-Find.” And they really mean it. In other words, if you’re looking to buy anything you’ve ever thought of or needed in your whole life, you can probably find it there.
No? Oh Okay. Well how about some overnight corn salve?
Wednesday, April 29, 2009
On Tuesday, April 21st, we received this email at Bozo Project Headquarters: “We have a bozo, facing South on 22nd St., across the parking lot from the last building on the blog. We also got ours this past holiday party and he has been around the office since then. When we found this blog we had to put him in a window and submit it!”
We were out of town on a biz trip and advised the party that we’d look into it when we returned on Monday, April 25th.
For reasons unknown, I was early/on time for work that Monday and decided to check out this new Bozo for myself and get some pics for cataloguing. But I didn’t see any evidence of a new Bozo on 22nd. So I gave up and cockily showed up for work on time.
I emailed the 22nd Street Bozo person to say I was unable to substantiate their claim. I received this response: “Sadly our Bozo has gone missing after being with us for over 4 months. My theory is that upper management had enough of him and “took care of it.” I posted the attached flyer around the office to see if we could get some info. Overall, it’s a sad, sad day here…”
Another gut-wrenching element to the story is that 22nd Street Bozo’s view was of none other than, the heartbreak trio of 21st Street – The Endeavor Bozos. Did they even know they were the objects of 22nd Street Bozo’s affections? Did they care? Or were the Endeavor Bozos still too caught up in the glitz, glamour and allure of H&S’s Bozos?
Friday, April 17, 2009
And who couldn’t love these guys? Look at how they express their individuality: Bozo #21 - He’s a low key kinda guy not fazed by labels or couture. He prefers to keep it real and simple. He’s no one’s billboard. A loner, yet wiling to take a chance on love and life. Bozo #22 - His cowboy hat says to the world “Hey world. I’m a cowboy. Look at my hat if you don’t believe me. But I’m no rodeo clown.” Bozo #23 This mod Bozo sports a natty scarf to attract the objects of his affections. A well-dressed Bozo is never out of fashion.
Thursday, April 16, 2009
Behold. He had hopes of being The Bozo Project’s first international outpost and he achieved that dream. Please welcome our first international Bozo Project participant, Vancouver Opera Bozo! He stands guard at 835 Cambie Street, Vancouver, BC.
Look at him. Love him. Respect him. So proud. So cultural. So inaugural.
The intended target for this Bozo is an international school across the street. How daring! How provocative! I smell espionage and intrigue! Trust no one!
You can follow the results of Vancouver Opera Bozo’s mission in these two blogs (Note: These are not entirely Bozo P blogs. These are personal, smartie, good reads. Unlike the Bozo P.)
Photos by Ling Chan
Monday, April 13, 2009
“Hello from 21st Street, NYC” say these three (3!) new, pioneering, regulation, 46”, full-size Bozos. We just received word that these happy guys were born at Endeavor Studios. You may ask: “Really, come on…pioneers? How can they be described as such?” “Outrageous!” “That’s pretty hefty praise. I need proof!” “Is it deserved, this honorable and powerful title of ‘pioneers’ that you’ve bestowed upon them?” Yes. We think so, because these are the first Bozos on 21st (aside from us and H&S) to join the Bozo Project. And in such a bold fashion! To come out blazing with three (3!) Bozos! Endeavor Studios does not fuck around! They are staking their claim and boldly announcing their arrival as the newest Bozos on the block. Impressive. We especially love that they are faced so that they can see their Bozo friends at Harrison & Star.
Thursday, April 2, 2009
This beautiful technological wonder was again, submitted by Palmyra Delran, who tells us “Oh...and yes...the nose lights up when it rings.”
This is one caller I would not dodge. I'd pick up on the first ring. Hello, Bozo. I’ve been waiting for your call. Do you love me?
Wednesday, April 1, 2009
Tuesday, March 31, 2009
Monday, March 30, 2009
we arrived early to see no new activity across the street. indeed, we were still skeptical that our bozo rivals were either over-ambitious in their retaliation plans, or simply carrying on with an ever-dissolving bluff. even bozo #1 looked as though he was ready to give in, with his "it's coming.." sign barely hanging on to his brightly colored chest.
photo: Deborah Snoonian
photo: Deborah Snoonian
but then (but then!) we noticed something: the blinds were drawn in each of the windows of the floor above bozo #1, whereas they had previously always stayed open. they were clearly planning something, but what? but here was where H&S made their only mistake in this maneuver: the feet of a bozo were clearly visible from under one set of miniblinds!
photo: Deborah Snoonian
was it a mistake? or was it intentional? was that brave bozo sent out before the rest of the troops to create a diversion and draw our attention away from the force amassing in the shadows? perhaps we'll never know. regardless, we were not prepared for what was about to be unveiled.
photo: Deborah Snoonian
photo: Deborah Snoonian
incredible. the sight is even more impressive than what we pictured when we first conceived the project. all we could do in response was wave a white flag. not out of surrender, but rather out of recognition of a remarkable execution. we can now see Harrison & Star not as wartime rivals, but rather as allies for a common cause.
photo: Deborah Snoonian
the adrenaline is still too high right now to accurately assess today's events, let alone discuss the next stage of the bozo project. please stay tuned for reactions/thoughts/etc. after the emotions recede.
all we can say is, well done, Harrison & Star, or as betsy referred to them, Harrison & Rockstar.
Saturday, March 28, 2009
Friday, March 27, 2009
also, they have been foolish (brash? arrogant? daring?) enough to let themselves be seen maneuvering their bozo, changing his sign, or taking pictures of our assaults. there was even a brief period today when their window stood vacant! i repeat: bozo #1 left his post in broad daylight!
meanwhile, we’ve spend days on end hiding in office plants, diving behind frosted glass barriers, camouflaging ourselves in copier toner and shredded company letterhead, waiting only until the right moments to move undetected at each step. i don’t know what kind of bush league, mickey mouse, amateur operation they’re running over there, but they had better get their act together if they want to hang with us.
so today, we decided that we have no choice. if they refuse to act, then we must. we had to force their hand, to call their bluff, to show them that they fucked with the wrong people.
after a week or so of waiting in the wings, anxiously anticipating the original bozo’s oft-promised, though as of yet never-delivered, responses, bozos #4 and #5 were finally deployed (with stealth! with style!). i can only imaging what their reaction was to the sight of 4 (4!) bozos proudly staring at them from across the street, defying them to step up their game and take action or to step down and leave the bozo project to the professionals. let it be known, north side: we WILL cover this block in bozos, whether or not you have anything to do with it.
here are betsy’s thoughts on today:
this morning was a blur for me. a mix of adrenaline and stealth. i found myself crawling on the office floor, yelling at matt to "cover me! i'm gong in", installing the new bozos with both bozo project matts (matt r & matt f) hiding in the office palm tree, and performing taxidermy on a bozo.
the north side bozos had the gaul to actually take pictures of our bozos IN BROAD DAYLIGHT. what crust! what nerve! we witnessed the entire thing. amateur move. the bozo project requires stealth! we tossed around the thought that maybe they were taking pics to start their own blog? could it be? interesting move, north side...
either way, any moves within the bozo project need to be made subtly. and i think we're excelling in that capacity.
all in all, it’s been an eventful/emotional day. between the startling reality check of bozo #2’s death and the frantic covert-opts of today’s mission, we’ve been on quite the emotional rollercoaster. we’re having a hard time predicting what their next move will be, but agree that it will be difficult for them to continue to sit idly after today’s attack.
Thursday, March 26, 2009
Tuesday, March 24, 2009
Sunday, March 22, 2009
Thursday, March 19, 2009
I must say, so far, well done original Bozo. Well done…
Wednesday, March 18, 2009
welcome bozo #3!
we quickly got bozo #3 ready for action (including a very stealthy bozo-swap maneuver), and restored #2 to his original glory. i must say, the sight of the two bozos standing proudly in the windows was quite inspiring. i can only imagine how it looked from across the street.
it is interesting, however, that bozo #3's arrival caused no reaction from #1's side. at one point, we noticed some activity in the window, but there has been no change in their bozo (still sporting his "beefcake" sign). we'll see if things change tomorrow - they have no idea what is in store for them. let the bozo assault begin.